Gracefully Holistic 

Grace is a vibrant young health coach who helps women in tech with Hashimoto's lose weight, reboot their energy, overcome stress and revive passion in their career and life. Our objective was to design a logo that not only reflects Grace's bright personality and commitment to holistic wellness but also incorporates the powerful symbolism of the butterfly, representing the thyroid gland central to her clients' journey with Hashimoto's.

Firstly we created custom letters ‘g’ and ‘H’.

We then combined these shapes together into a geometric form that subtly reflects the shape of a butterfly.  The geometric nature of the design adds a contemporary, forward-thinking edge, reflecting the brand’s commitment to combining modern science with holistic wellness.